Argentina-country-report-PPRO
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Payment methods in Argentina

Here are the top takeaways you need to know about the Argentine e-commerce market:

  • The Argentine e-commerce market is worth US$19 billion and will grow to a value of US$39 billion by 2027.
  • According to the latest figures, Argentines buy almost a fifth of their online purchases, worth US$2.2 billion, from merchants based outside the country.
  • Argentines buy almost a quarter of all e-commerce purchases using a mobile device, down from 50% during the pandemic.
  • Online shoppers in Argentina use cards and cash in under 60% of transactions, with digital payments used in the remainder.
  • The average Argentine online shopper spends US$329 a year with e-commerce merchants, rising to US$796 by 2027.
Population
Online Population
B2C E-commerce
Banked Population
Credit Card Population
E-commerce of Total Retail

Payment Method Breakdown

  • Card 54%
  • Cash 4%
  • Bank Transfer 10%
  • E-Wallet 28%
  • Other 4%
[{"label":"Card","value":"54"},{"label":"Cash","value":"4"},{"label":"Bank Transfer","value":"10"},{"label":"E-Wallet","value":"28"},{"label":"Other","value":"4"}]

Card Scheme Breakdown

  • Visa 61%
  • Mastercard 29%
  • American Express 4%
  • Local schemes 5%
  • Other 1%
[{"label":"Visa","value":"61"},{"label":"Mastercard","value":"29"},{"label":"American Express","value":"4"},{"label":"Local schemes","value":"5"},{"label":"Other","value":"1"}]

Cross-Border E-Commerce

N/A

Online shoppers who have shopped cross-border

16

Cross-border proportion of total e-commerce

2.2 bn $US

Value of cross-border e-commerce

Top cross-border shopping origin markets