australia country report
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Payment methods in Australia

Here are the top takeaways you need to know about the Australian e-commerce market:

  • In 2022, e-commerce was worth US$43 billion (16% of all retail). By 2027, this will increase to US$71 billion.
  • Australians use cards in just 41% of all online transactions and cash in only 1%. The remainder they pay for with a variety of digital payment methods.
  • The average Australian online shopper spends US$1,992 with e-commerce merchants every year, set to rise to US$3,051 by 2027.
  • Australians use mobile devices in 42% of all their online purchases, up from just 36% as recently as 2020.
  • Popular payment methods among Australian online shoppers include PayPal and Zip.
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Population
Online Population
B2C E-commerce
Banked Population
Credit Card Population
E-commerce of Total Retail

Payment Method Breakdown

  • Card 41%
  • Cash 1%
  • Bank Transfer 10%
  • E-Wallet 31%
  • Other 17% 
[{"label":"Card","value":"41"},{"label":"Cash","value":"1"},{"label":"Bank Transfer","value":"10"},{"label":"E-Wallet","value":"31"},{"label":"Other","value":"17"}]

Payment Methods in Australia

Zip Buy now pay later Consumer countries:

Card Scheme Breakdown

  • Visa 50%
  • Mastercard 27%
  • American Express 7%
  • Local schemes 16%
  • Other 0% 
[{"label":"Visa","value":"50"},{"label":"Mastercard","value":"27"},{"label":"American Express","value":"7"},{"label":"Local schemes","value":"16"},{"label":"Other","value":"0"}]

Cross-Border E-Commerce

62

Online shoppers who have shopped cross-border

29

Cross-border proportion of total e-commerce

12 bn $US

Value of cross-border e-commerce

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Top cross-border shopping origin markets