All countries
Payment methods in China
Here are the top takeaways you need to know about the Chinese e-commerce market:
- Chinese shoppers buy a massive 29% of all their retail purchases, worth US$2.8 trillion, from e-commerce sites. By 2027, this will increase to almost US$5 trillion.
- Almost 40% of Chinese online shoppers have bought items from foreign e-commerce merchants, spending US$480 billion with them in 2022.
- The average Chinese online shopper spends US$3,142 a year with e-commerce merchants, set to rise to US$4,895 by 2027.
- Online shoppers in China use cards in just 18% of all online transactions and cash in only 4% — for the rest, they use digital payment methods.
- Chinese use mobile devices in the vast majority — almost 70% — of their online purchases, up from 64% as recently as 2020.
Population
Online Population
B2C E-commerce
Banked Population
Credit Card Population
E-commerce of Total Retail
Payment Method Breakdown
- Card 18%
- Cash 4%
- Bank Transfer 10%
- E-Wallet 65%
- Other 3%
[{"label":"Card","value":"18"},{"label":"Cash","value":"4"},{"label":"Bank Transfer","value":"10"},{"label":"E-Wallet","value":"65"},{"label":"Other","value":"3"}]
Payment Methods in China
Alipay
Wallet
Consumer countries:
China
,
UnionPay SecurePay
Local Card
Consumer countries:
AustraliaCanadaChinaFranceGermanyHong KongHungaryIndonesiaItalyJapanKenyaMalaysiaNew ZealandNigeriaPhilippinesSingaporeSouth AfricaSouth KoreaThailandTurkeyUnited StatesVietnam
,
WeChat Pay
Wallet
Consumer countries:
China
,
Card Scheme Breakdown
- Visa 0%
- Mastercard 0%
- American Express 0%
- Local schemes 100%
- Other 0%
[{"label":"Visa","value":"0"},{"label":"Mastercard","value":"0"},{"label":"American Express","value":"0"},{"label":"Local schemes","value":"100"},{"label":"Other","value":"0"}]
Cross-Border E-Commerce
39
Online shoppers who have shopped cross-border
17
Cross-border proportion of total e-commerce
480 bn
$US
Value of cross-border e-commerce
Top cross-border shopping origin markets